From below the radar to the public spotlight
Client: Scales Corporation
With New Zealand listed companies being firmly under weight in our core export primary industry sector, the opportunity for investors to get access to this important part of our economy was enhanced by the Scales sharemarket float.
Our messaging and visual approach to the Investment Statement played strongly to these characteristics while ensuring that we gave shape and clarity to the Scales business so that potential investors could assess and understand the business easily and clearly.
