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Are logos really all starting to look the same?

11 Aug 2022 by Mike Tisdall


A recent article in Creative Bloq resonated strongly with observations I had recently been processing regarding the convergence in style of corpora…

Annual reporting trends: portrait or landscape?

20 Jul 2022 by Mike Tisdall

Or to put it another way, do we stay in a print mentality or shift to thinking ‘digital-first’?

Although the forward thinkers led the way last year,…

Integrated Reports: One document or torn asunder?

23 Jun 2022 by Mike Tisdall

Every year lately, this question comes up from a number of clients: should the financials be part of the integrated report or a separate document?


Global reporting frameworks converge - at last

24 Feb 2022 by Mike Tisdall

I have a vivid memory. Back in the early ‘80s, Auckland City Council unveiled a beautiful new public space above a new underground parking building. I…

The 2021 reporting season: observations from the coalface.

18 Nov 2021 by Mike Tisdall

Response & responsibility

Last month we reflected on the unlikely juxtaposition of agile Covid responses and the continuing evolution of corporat…

The start of something wonderful

19 Oct 2021 by Mike Tisdall

This week Insight Creative launched Mīharo, our new innovation lab. We caught up with Jeremy Sweetman, Insight’s Director of Digital Experiences, who…

Covid's influence on the 2021 annual reporting season

14 Oct 2021 by Mike Tisdall

In annual reporting there are slow moving trends and faster moving responses to market environments.

This year we observed the confluence of both: th…

Creating value - the corporate phrase-du-jour

11 Aug 2021 by Mike Tisdall

‘Creating value’. ‘Value Creation’. ‘How we create value’.

Have you noticed one of these terms cropping up in corporate and NFP conversation lately?…

Chicken or the egg?

10 Aug 2021 by Mike Tisdall

Which comes first, integrated thinking or integrated reporting?You don’t have to be exposed to ‘integrated reporting’ for very long before you’re conf…

TCFD Reporting – curse or blessing?

6 Jul 2021 by Mike Tisdall

As if there isn’t already enough change pressure on annual reporting, now TCFD reporting has become another element to factor in. While not mandatory…

New Integrated Reporting Framework introduces meaningful new features

22 Jan 2021 by Mike Tisdall

Yesterday, the International Integrated Reporting Council (IIRC) published the first revisions to the <IR> Framework since it was first publishe…

The Sanford Integrated Report Journey

26 Nov 2020 by Mike Tisdall

It seems that wherever we turn in corporate New Zealand, the Sanford integrated reports are held in the highest esteem and the benchmark that other co…